Short answer
A landing page is useful when you want to present one service, campaign or audience and guide the user toward one action.
One goal
The page should have one main task: inquiry, signup, contact or explanation of a specific service. Less distraction makes the decision easier.
Structure
Start with the customer's problem, show the solution, build trust and end with a simple contact path. The CTA must work well on mobile.
Landing page and visibility in Google
A landing page can support visibility in Google if it answers a specific search intent. Headings, metadata and content should focus on one topic.
Tell us about your project
Reply within 48 hours. Websites from NOK 9,750; audits from NOK 1,500 excl. VAT. Online stores are quoted individually.
You can also email office@2b.design.